Logo Design • Package Design • Photo Shoot Art Direction • Collateral • Website Design
Oshin Oil is an organic moringa oil blend for body, face and hair. I worked on the brand identity, including the logo, photo shoot art direction, package design, as well as the original website design.
The overall visual direction was to focus on capturing a sense of travel and adventure in tandem with the simplicity of the product. It’s a “one-stop shop” and all you need to bring with you wherever you go.
The first photo shoot took place in and around an Airstream trailer and the second one at the beach. The thinking was that these locations would help capture the spirit of travel and adventure with the ease of a day at the beach.
Photography: John Herr
Prop Styling: Dani B. Fiori